Anyone for Cricket

Posted by Julie Tomlin on 9 June 2006 at 10:36
Tags: Journalism

A fall in audiences in Sky Sports’ coverage of the England test against Sri Lanka has lead to calls for Richard Caborn, the sports minister to meet BSkyB officials.

The average audience for the Sri Lanka Tests was 200,000 while last years’ series with Bangladesh reached 700,000.

Cricinfo.com is reporting that “the BBC had expressed a desire to hold “serious discussions” with BSkyB to try to negotiate the return of limited coverage to terrestrial TV”.

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