@AOP: Sky News integrates, launches ‘user-generated agenda’ show
Posted by
Martin Stabe
on 3 October 2007 at 16:30
Tags: Journalism, Sky News, UK AOP
Andew Hawkin presented Sky News’ tranformation into a cross-media news operation.
Like the BBC News Online team, Sky News online was once in its own “attic”. But now, the online team now sit right next to the TV producers in the main newsroom of Sky News. However, it still operates
Sky News also has been looking at their new hires. Not all of them are taking the traditional path through local newspapers — they are hiring straight from places like the University of Central Lancashire to find a generation of reports who have grown up with new technologies. It has experimented with using tools like Twitter in its reporting and news distribution.
Perhaps most strikingly showing how online is coming to th heart of its operations, Sky yesterday launched its “user generated agenda” show, Sky.com News. The site uses the most-read stories on the Sky News site to determine the running order.
Tags: Journalism, Sky News, UK AOP


