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Healthy forecast for developing magazine markets

Posted by Rachael Gallagher on 4 July 2008 at 08:33
Tags: Magazines

Global advertising expenditure in magazines has been predicted to grow 7.4 per cent by 2010 by media buyers ZenithOptimedia, with developing markets contributing 62 per cent of the growth between 2007 and 2001.

Internet advertising is forecasted to account for 13.6 per cent of world ad expenditure in 2010.

Tags: Magazines

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