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New look for Woman’s Weekly

Posted by Rachael Gallagher on 27 August 2008 at 09:09
Tags: Consumer Magazines, Magazines

IPC’s Woman’s Weekly has had a redesign “retaining its core design and editorial values” but creating a “brighter and more contemporary look”.

New features in the 50-plus magazine include rotating celebrity column ‘It’s A Funny Old World’, fashion page ‘ Yes You can Wear It’ and a new cookery section ‘Cook With Us’.

Editor Diane Kenwood, who joined the title in December, said: “We’ve introduced a subtle but more modern new look for the cover, giving the magazine maximum stand out on the newsstand. And the new content and refreshed design inside means it will deliver even more fantastic value to the reader and reinforce our position as the indispensable weekly magazine for mature women.”

Tags: Consumer Magazines, Magazines

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