US magazine advertising downturn worsens

Posted by Sally Newall on 16 January 2009 at 10:28
Tags: Journalism, Magazines, Media Business

The decline in magazine advertising in the US increased each quarter in 2008, the Wall Street Journal has reported.

According to the paper, the number of advertising pages steadily declined throughout the year.

The report records a 17 per cent decrease for the fourth quarter compared to the same period in 2007.

In all of 2008, the number of advertising pages in consumer magazines fell nearly 12 per cent.

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